DUBAP venture · ongoing
trezza
Three flavors. One experience.
One order, three hand-fired pizzas in a single box. Trezza turns the choice paralysis of a pizza night into the point of the product — tomato, basil and mushroom, side by side, brushed in ink and colour.
The trio
Three slices of character
Tomato
San Marzano, slow-roasted and blistered. The loud one of the trio.
Basil
Green, herbal, fresh off the leaf. Balance in the middle slice.
Mushroom
Earthy and warm, finished under fire. The deep note.
The system
1 order = 3 experiences
The trio box
Three compartments, three doughs, one lid. 1 order = 3 experiences.
Fired to order
Neapolitan-style, hand-stretched, blistered in minutes.
Honest packaging
Raw kraft, brush-printed marks, recyclable dips and cups.
Status
Now
Identity, packaging and the trio box structure.
Next
Menu engineering, dip range and pilot kitchen.
Then
First location and ordering app rollout.