DUBAP venture · in development
A new shape
of sparkle
Not just a can. An experience.
Italian Prosecco D.O.C poured into a sculptural vessel — orb and teardrop — where the surface reacts to cold, the cap becomes jewellery, and a scan opens the vineyard behind the bubbles.
The rituals
Three moments, designed
Cold activated
Chill it and the label wakes — stars bloom across the vessel and the moment announces itself.
Augmented vineyard
One scan steps you into the Italian hillside where the fruit was grown. Provenance as theatre.
The star pull
A jewelled star crowns the cap. Designed to be turned, kept, and talked about.
The bottle
A new class
of celebration
The teardrop form carries the same iridescent brushwork in gold-foiled dress — a centrepiece for the table, sibling to the pocket-sized orb. Italian elegance, modern soul.
- Fine bubbles
- Crisp apple
- Floral notes
250 ml · 11% alc. · Serve chilled
Status
Now
Packaging design, vessel prototyping and D.O.C sourcing.
Next
Cold-activated ink trials and the AR vineyard build.
Then
Launch across select Italian and Austrian venues.